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Second question - anyone who has searched for recipes also knows that Google will parse out any star rating from the recipe page and show it alongside the results.
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My assumption is SEO? For some reason, Google must really like having tons of text on your page, and dislikes simple "here's the recipe"? etc? the twenty paragraph "When I was a child growing up in Atlanta." followed by a crappy in-house video player followed by, finally, the actual recipe? What is the reason that every single recipe site, without fail, follows this same horrible pattern? The recipes are often fine, too (probably because they're frequently cribbed from cookbooks with a few tweaks). And because those SEO tricks seem to work, this type of site absolutely dominates the search results for recipes. Interspersed liberally with enormous high-res photos of the finished product, the ingredients, stock photos of summertime, etc. I love good food writers, but most people who publish recipes online are not good food writers, and SEO tactics lead them to preface their recipes not with information about the development of the recipe or the food's cultural context, but with rambling space-filler about how it's summer now, and how it's nice to eat summer foods in the summer, and there are delicious farm-fresh veggies in the summer, and this summer veggie salad really tastes like summer, and how as a kid the author would also eat veggies in the summer, and how even though the author's husband ("the Truck-Drivin' Man") and their three boys ("Colt, Smith, and Wesson") normally don't like veggies that much, they really love this salad.